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June 06, 2007

"Tyler Perry's House of Payne" Is Also Part Of a Master Plan

Houseofpaynelogo If you're planning on watching the writer-director-comedian Tyler Perry's new sitcom on TBS tonight, you want to read the New York Times feature on "Tyler Perry's House of Payne" first. It's a rather fascinating example of a smart, talented entrepreneur tackling an underserved market - i.e., African American viewers who aren't looking for blinged out nonsense.

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