"The Office," "30 Rock," "Scrubs" And NBC Scheduling Hijinks
They swear it had nothing to do with the raging controversy over "MILF Island," the acronym that dare not speak its name, but NBC has moved "30 Rock" to 9:30 for the remainder of the season, after "The Office." NBC also switched "Scrubs" to 8:30. The official word, as read in the NY Times, is that they want "30 Rock" to get the biggest possible lead-in for its remaining three episodes, capitalizing on Tina Fey's publicity for her movie "Baby Mama." And they say "30 Rock" will have to go back to 8:30 in the fall, anyway, to make room for the worst television idea of the century "Office" spinoff. Which once again suggests that if "Scrubs" airs in the fall, it will be on ABC another network, so why give it the phat "Office" lead-in now?
It's not surprising that some people are upset about "MILF Island" appearing during the so-called family hour. But is the audience really so different at 9? Like all the kids in America go to bed then? Last night, "Two And A Half Men" made about 19 references to Charlie's balls and used the word "balls." But since that's 30 minutes later, it's OK? Somebody has taken their stupid pills, I just can't decide who. But at least I get to run that awesome "MILF Island" graphic again.




Joel,
I didn't know what MILF stood for until I read it on your blog the next day - maybe I need to go to bed at 9? And lord knows I'm old enough to stay up way later than that :-0
Posted by: Lisa | April 22, 2008 at 03:39 PM